Worten and Robinsun, powering homes together

At Robinsun, we continue to expand our presence in Southern Europe through partnerships with the continent’s leading marketplaces. Today, we take another step forward by announcing our launch on Worten, a key partner that brings our solar kits even closer to thousands of homes in Portugal and Spain.

This collaboration reinforces our commitment to making solar energy accessible to all families and strengthens our position as a leader in plugin solar self-consumption in Southern Europe.

What is Worten and why it is a key marketplace

Worten is one of the main electronics and appliance retailers in the Iberian Peninsula, with a strong presence both online and offline. Founded in Portugal and with over 200 stores across the country, Worten also operates in Spain and has become a trusted marketplace for millions of consumers.

Its positioning is built on a combination of competitive pricing, strong customer service and a high-quality product range. In recent years, Worten has strengthened its digital strategy, becoming a relevant platform for leading brands looking to reach customers across Europe.

For Robinsun, selling on Worten opens up a highly trusted sales channel to millions of families in two of our core markets, Portugal and Spain.

Worten in Portugal, an essential channel

Worten is one of the most important marketplaces in Portugal, with a strong presence in both major cities and rural areas, allowing it to reach every corner of the country.

For Portuguese consumers, Worten is synonymous with trust, after-sales service and good prices. This reputation makes it one of the first places people turn to for home technology solutions, including solar energy.

Worten has over 200 physical stores across Portugal, Spain, and the Canary Islands, ranging from megastores to smaller shops in malls and urban areas. Online, it is the No. 1 e-commerce platform in Portugal and the most visited website in the country, with over 10 million visits per month.

A large part of the Robinsun community is Portuguese and lives in the country, and this partnership allows us to be even closer to their homes, supporting them more directly on their path to self-consumption.

End of the reduced VAT in Portugal: still a smart investment

Until now, solar kits in Portugal have benefited from a reduced VAT rate of 6 %, which made access to this technology even easier. However, this tax benefit is about to end, and the rate will return to the usual 23 %.

Despite this change, at Robinsun we remain committed to making solar energy accessible. Thanks to our high sales volume and direct relationships with top-tier manufacturers, we are able to continue offering kits with the highest quality components at affordable prices.

Even with the full VAT, our solar kits pay for themselves in under a year, just as they already do in Spain, Italy and France. The savings remain high, and the investment is more than justified.

Robinsun leads the solar market in Southern Europe

Robinsun has become the reference brand for plugin solar self-consumption in Southern Europe. This leadership is built on the quality of our products, our commitment to the community, and a network of strategic partnerships that help us get closer to consumers every day.

We are present on key marketplaces such as Amazon, Leroy Merlin, Brico Depot, ManoMano and Wallapop, and also recently launched our TikTok store. Now, with Worten, we extend our reach even further. These partnerships are key to our mission: to democratize access to solar energy across Europe.